This Blog is dedicated to none other than myself "Rithik Haldar" my love, passion, drive, craze, obsession etc for the exotic field named- MARKET-TING Ting Ting Ti Ding....!!!
I am very much grateful to my marketing lecturers, faculties (of IFIM B-School), friends and even foes-not to mention, for helping me in a both positive and negative way to lit up the fire in me.
Candidly speaking I am very much influenced by Mr. Harish B the marketing evangelist whose blog I have been following from my MBA days, he really has been a great source of inspiration. It has been a year since I have been reading his blog and after that I got the kick finally of writing blogs by seeing one of my buzung(best) friend who really has been after me for a long time and has as well supported me in starting off with the blog writing, or you may say he unlocked the uncanny land of wilderness which was not yet explored.
To be straight in my talks he initiated an uninitiated fellow into this quest of writing about the so called field of marketing, branding, advertising and so on - which in my language I duly say MARKETISATION
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